Branding 101 ~ Your Personal Brand

How you look + how you speak + how you act = Your Personal Brand

Branding, branding, branding!

That’s all you here these days. “Grow your Brand.”

But, what exactly is a BRAND?

personal brand

A Personal Brand is NOT your logo or pretty colors. Yes, a logo and colors are important, but a Personal Brand is YOU and what you stand for. It’s the experience you give your followers. Your brand is your overall reputation.

Have you ever heard the saying, “Your brand is what people say about you when you’re not in the room!”

So how do you define and grow your brand? Here are 5 tips to help you fine tune and discover your personal brand.

all about branding

FIVE TIPS TO PERSONAL BRANDING

  1. What’s your story? Dig deep into why you do what you do and how you can help others. Being authentic to who you are defines your brand.
  2. Brand message? What’s your mission? Who do you want to help and how can you help them? This is basically your “mission statement” and your brand is built around this.
  3. Who’s your tribe? You need to know who you are targeting. Who is the one, ideal person you want to help or work with? Once you’ve identified your tribe, your person, you’ll know how to speak to them.
  4. Content. What does your tribe want from you? Your content should be training/education-driven, not sales! Your content should teach and create curiosity about you and your business.
  5. Aesthetics. Here’s the fun part! Once you know who you are, what you stand for, your brand message and who you are targeting; a logo, brand colors and fonts are important. To learn how I created my logo, for free, in under 20 minutes, >>click here.<<

personal brand

Growing your brand on social media can sometimes be a daunting task, so today, I have a few freebies for you:

Instagram is my jam, so grab my free Instagram Makeover Cheat Sheet!

Need help planning your social media posts? Grab your free planner >>here.<<

Don’t forget to grab your FREE Stock Photos for social media too!

And, of course, if you’re ready to dig deeper into social media and BUILD a SUPERIOR Brand on Instagram, then snag my eBook >>right here.<< I’ve laid out a road map on how to brand on Instagram and, as a BONUS, I give you 30 days worth of photos and graphics WITH captions!

Happy branding!

 

Bluchic

 

READY FOR MORE?

Growing your online business and brand can be tough and overwhelming and sometimes lonely! GUESS WHAT? It doesn’t have to be!

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