Five SUPER HACKS to Instagram Connections and LEADS
Want more leads on Instagram? Want real connections that lead to more followers and growth? In this episode, I walk you through 5 processes to long-term Instagram success!
I also have an incredible opportunity for you!
Social Brand Accelerator is here! The ultimate Instagram Course — no-fluff, tangible, simple tutorials taking you from Instagram mindset all the way to content planning and creation, and even how to build brand authority using various Instagram features.
Gain EARLY ACCESS and save $50 before October 29! Enroll today and use the code: SOCIALSAVE.
If you’re ready to get constant Instagram support, grow your audience and leads, make profits from Instagram and seriously have fun using the platform, then join today! I’ll see you inside Social Brand Accelerator!
Full transcription available at the bottom of this blog post
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/2594119307580743/
Work with me: https://bossladyinsweatpants.com/instagram-success-method/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Full Transcription:
Okay ladies! Today’s episode is going to fire you up to approach Instagram in a whole new way! I can give you all the little tips and hacks for Stories or Reels, or teach you hashtag strategies and how to write posts, but if you don’t have the fundamental understanding of Instagram and understand your own reasons for using Instagram, then what’s the point.
In this episode I’m going to walk you through 5 processes that will help you make more connections and leads and have long-term success on Instagram.
Let’s dive in….
Okay, get ready to jot down these 5 processes because they’re juicy and important to have ultimate success on Instagram and really, just love the platform for what it is! And make sure you hang out until the end because I have an announcement with a special offer that you don’t want to miss!
Now, here’s the first process or task to long-term success on Instagram, and that’s understanding how to approach this platform….I know you want to make sales in your business, but honestly, I think that’s not the right mindset to have when you use Instagram. Can you get sales from Instagram…absolutely! But from the get-go, each and every day when you’re on the platform, you must use it to build relationships! Relationships and connections come before the sale, so you need to nurture your audience and eventually move them off the platform and to your website.
So how do you actually build and nurture relationships without throwing spaghetti at the wall and figuring out what to do for your business on Instagram. Here’s process number 2.
Identify your Instagram objective! Ask yourself, why am I on Instagram in the first place? For you, it could be building brand awareness, building community or driving traffic to your website or growing your email list.
Whatever your objective is, stick to that objective when you use Instagram…I’m talking about when you post, use Instagram Stories, etc. Build and share content around your main objective and this will help you build relationships and connections with your audience.
Let’s move on the #3. When was the last time you audited your bio? Are you just listing all the things you do with a bunch of emoji’s? Are you only talking about yourself in your bio? One of the reasons you might not be making connections is your bio isn’t super clear on who you serve and how you help. In your bio, include your “I help” statement and that statement includes who your audience is, what’s their main problem and your solution to their problem. People want to know what’s in it for them when they check out your account, so make sure your bio specifically tells them. If that’s their problem and you have a solution, they’ll stick around.
The next process (#4) to long-term success on Instagram is creating content categories for your posts. Not only do categories keep you connected to your audience, categories are the best way to highlight your business WITHOUT being sales-oriented or spammy! Categories showcase how you help your audience, what you teach, how you inspire and how you relate to others. Examples of categories are behind-the-scenes. Instead of trying to sell your products or services in a post, pull back the curtain and show your audience the “real life” behind your business! (i.e. how you prep before a session, your editing process, your gear, your process into customer care, how do you dress for sessions and why, etc.)
Another category is Your why – Share the reason why you’re a (photographer/coach); it’s a way your audience feels connected
“People don’t buy what you do, they buy WHY you do it.”
Last point today #5…it all comes down to how you deliver your message…how you come across to your audience. To build long-term connections on Instagram and grow your leads, your message should fall into 1 of these 3 styles….either be relatable and share your stories, be educational and teach or just be entertaining! That’s it! Through being relatable, educational or entertaining, you’re being YOU and that’s what it really takes for long-term growth and success on Instagram. It’s not knowing the perfect time of day to post, it’s not the perfectly curated feed, it’s not the length of your post…it’s YOU, how you show up for your audience, it’s how you really care about helping them, how you position yourself and what you share consistently and how you speak to them!
If you’re still feeling like,
You wish you understood all the Instagram features and what content to share or create.
You wish more people would comment on your posts?
You’re confused on your own branding.
And You’re constantly spinning your wheels on the platform and spending way too much time in the app.
I have something for you! I’ve created the ultimate Instagram course…the Social Brand Accelerator. Create a crystal clear, strong Instagram identity that gets you seen and drives engagement, leads & profit.
This course begins with 3 fundamental Modules that gives you the foundation to success on Instagram. From there, the course is jam packed with bonuses from caption templates and stock photos to in-depth trainings on Reels, Stories, hashtags and how to create a branded, cohesive account using Canva!
In Social Brand Accelerator, you’ll find no-fluff, tangible, simple tutorials which you have lifetime access to and I will continue to drip in more trainings and lessons as time goes.
TODAY, you have the opportunity to gain EARLY ACCESS and save $50 before October 29! Enroll today and use the code: SOCIALSAVE. That’s all uppercase SOCIALSAVE. All the details are in the shownotes, or just go to bossladyinsweatpants.com, click on Social Brand Accelerator, use the code and you’re in!
If you’re ready to get constant Instagram support, grow your audience and leads, make profits from Instagram and seriously have fun using the platform, then join today! I’ll see you inside Social Brand Accelerator!
