Define a brand, gain the RIGHT followers and increase engagement in as little as 30 days!

Are you tired of posting random pictures to Instagram, hoping that someone, ANYONE, will ‘like’ or comment on them?

Is your INSTA-feed a hot mess?

Are you confused on ‘how’ to brand yourself on Instagram?

What about create a ‘pretty feed’ that doesn’t take HOURS everyday?

Do you struggle with engagement?

Hi! I’m Allison Scholes, aka, boss lady in sweatpants!

I used to feel the same way until I transformed my own Instagram branding and watched my followers and engagement EXPLODE!

The crazy part? The shifts I made were SIMPLE. I realized that everyone could do it.

That’s exactly why I felt compelled to create a roadmap for you to transform your IG account!

Check out my book: BUILD A SUPERIOR INSTAGRAM BRAND! After defining my style and my branding colors and fonts; the right tribe SHOWED UP.  Which turned up the heat on my engagement.

Everything I did to TRANSFORM my own account and RESULTS are included in the book!

Simple, easy to implement instructions. Within 30 days, your IG can be beautifully branded and ready to rock!

What if you could...

Turn your INSTA-feed around and start gaining not only more followers, but the RIGHT followers?

Here's what you'll learn in the ebook

How to define and design your brand.

Define your Instagram categories to attract the RIGHT tribe.

Brainstorm hashtags that work for you!

Implement an Instagram Story Strategy to drive more engagement and get people in your DM’s.

BONUS: 20 lifestyle images, 10 quote graphics and 30 caption templates!

"LOVE this ebook! I rarely use Instagram for my business and I now realize that needs to change! I can’t wait to implement her tips and use some of the graphics and overlays she has for FREE! Thanks Allison!"
Carisa Danielson
"I am so happy that I got my hands on this ebook, it is worth every penny. I can’t wait to use all the tips in this book and take my Instagram to the next level."
Brittany Miller
"I recently bought your eBook! It's amazing! If you really want to get serious about getting your Instagram in tip top shape, grab Allison's eBook today! It's full of so many great tips, advice and the best part...done for you posts and quotes that include beautiful stock photos created by Allison!!!"
Lora Shipman
Social Media Coach


In as little as 30 days you will define your brand, gain more followers and increase engagement on Instagram!

This is for you if...

  • You want to define a brand.
  • You want to gain the RIGHT followers.
  • You want more engagement with your ideal tribe.

This is not for you if...

  • You have no desire to attract your ideal tribe.
  • No real desire to grow your business on Instagram.
  • No interest in building a brand.

Your ebook is waiting....

Implement the strategies within my ebook and watch your followers and engagement grow in as little as 30 days!

© 2019 boss lady in sweatpants

Hey boss babe! Don’t forget your freebie!

Are you ready to organize and plan your social media posts using one simple planner that saves you time?

Grab my FREE Social Media Weekly Planner!